SEO

Understanding the Key Differences between Structured Data and Unstructured Data for SEO

When you’re creating a website, you might not immediately think about structured and unstructured data and how they can impact your success. However, the way you organize and present your information is crucial. In this article, we’ll explore the main concepts behind structured data versus unstructured data and why they matter for your website. Key …

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Programmatic SEO: A Guide to Maximizing Your Website’s Visibility

Programmatic SEO is a modern approach to optimizing websites for search engines. With the fast pace of the digital age and the constant updates to search engines, it can be difficult for businesses to keep up with the latest best practices in search engine optimization. That’s why programmatic SEO has become an important tool for …

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Semantic SEO

What is Semantic SEO? Semantic SEO is the practice of optimizing a website for the meaning of its content, rather than just for search keywords. This involves using descriptive and relevant titles and headings, using structured data markup to help search engines understand the content on your site, and using related and semantically-relevant words and …

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Multilingual Product Knowledge Graph + Product Structured Data: the Secret SEO Success Formula

Table of contents: Why is Google Opening Free Listings? What We Underestimate the Most as Search Marketers What Different Website Structures Mean for Search Engines Why the Merchant Feed is Not Enough How the Merchant Feed and Structured Data Work Together Multilingual Product Knowledge Graph or…is Your SEO Strategy Graphy Then? Why Is Google Opening …

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Build a Knowledge Graph with Advertools and WordLift

Building a knowledge graph is essential for your SEO strategy. You can start by using your data, or you can crawl a website to extract additional attributes that you can use to build your knowledge graph. In this webinar, Elias Dabbas and Doreid Haddad will show you how to crawl a website using Advertools and how to add the extracted attributes …

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Modern Seo Means Moving From Web Pages To The Web Of Data

Introduction What you’ll learn: Is this content for you? Table of Contents What is Modern SEO Modern SEO means making your content more intelligent, and reasonable for Google and search engines, and offering a great user experience. How is it possible? By adding structured data and building a Knowledge Graph, your website will speak the …

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AI-Powered SEO for WooCommerce

A step-by-step introduction on how to add structured data markup and how to build a product graph to increase the organic traffic of your E-Commerce website. Doreid Haddad introduces WordLift’s AI-powered SEO for WooCommerce.

Search Engine Basics

Understanding how search engines work is an important component of SEO. The search engines are constantly tuning their algorithms. For that reason, the successful SEO professional is constantly studying search engine behavior and learning how search engines work. Understanding Search Engine Results In the search marketing field, the pages the engines return to fulfill a …

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What is SEO?

SEO (Search Engine Optimization) means just one thing – no matter the definitions offered with the view of confusion. It means getting the search engines (Google, Yahoo, Bing etc.) to show the content you care about when keywords relating to the site/entry in question are entered by someone searching for that particular piece of information …

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Do I Need a Website?

“Do I need a website for my business?” Well, the answer is YES. You do need a website for your business, A GOOD ONE. A professionally designed, lead magnet, sales booster, brand-differentiating website. Top 10 solid reasons why businesses need a website  A Website Proves Your Brand Credibility Businesses with a Website are Easily Accessible A …

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