Google Pigeon Update

The Google Pigeon update is a ranking algorithm that was first introduced by Google in 2014. The main goal of the Pigeon update was to improve the local search results for users and provide more accurate and relevant results.

One of the key factors that the Pigeon algorithm looks at is the relevance and distance of a business to the user’s location. Businesses that are physically closer to the user and that offer the products or services that the user is searching for are more likely to rank higher in the search results.

Another important factor that the Pigeon algorithm considers is the quality and relevance of a business’s online presence. This includes looking at the website, online reviews, and other information that is available about the business. Businesses with a strong and informative online presence are more likely to rank higher in the search results.

The Google Pigeon update has had a significant impact on local search results, as it has helped to improve the accuracy and relevance of the search results for users. It has also led to the rise of local SEO as an important element of online marketing strategies for businesses.

If you want to improve your business’s ranking with the Pigeon algorithm, it is important to focus on building a strong and informative online presence. This includes having a well-designed website, actively managing your online reviews, and ensuring that your business’s information is accurate and up-to-date on directories and other online platforms. By doing so, you can help to increase your visibility in the local search results and attract more targeted traffic to your business.

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