Hidden text is text that is visible to search engines but not to users. It is a technique that has been used by some websites in an attempt to manipulate their ranking in the search results.
Using hidden text is a violation of Google’s Webmaster Guidelines and can result in a penalty or a ban from the search results. Google and other search engines are constantly working to detect and penalize websites that use hidden text or other manipulative tactics to improve their ranking.
If you want to improve your website’s ranking in the search results, it is important to focus on creating high-quality and useful content that is relevant to your target audience. By doing so, you can attract more targeted traffic and build a strong and credible online presence without resorting to manipulative tactics like hidden text.